Who We Are?

about us

DAYLIGHT Financial Group LLC is a premier financial coaching company that started in December 2020, with the focus to help people take control of their personal finances.  However, our journey into personal finance began over 17 years ago when our founder decided to move to Chicago with no job prospects or a place to live.  With only $400 in his pockets, he knew he had to make wise decisions with his limited resources.  During the last 17 years, he learned valuable financial principles that we share with each client today.

Our approach to personal finance starts by taking an in-depth look at our clients’ finances to determine where they presently are.  Once this is determined, we focus on helping our clients build liquidity, reduce their debt and build the finance life they desire.  We accomplish this through regular one-on-one coaching sessions with each client to develop a plan and to make sure they are on track to reach their goals.

We also offer a judgement free relationship with our clients.  We desire to work with people with many different finance situations and we provide an environment where you do not have to be ashamed of where you are financially.  Our goal is to help our clients reach their financial goals, no matter where they may be today.

No matter where you are financially today, allow us to shine a little daylight on your financial situation.